Digital Exclusion Heatmap
Gaining positive publicity to help tackle digital exclusion in the UK, through a custom-made Heatmap for a big government campaign.
- Django
- Maps
The challenge
- Map an API feed of raw data to cover areas on Google Maps
- Make sure it’s an attractive interface
- Data granularity is variable across the UK
- Site needs to be able to handle high volumes of traffic at launch
The solution
A bespoke system that creates overlays of localised digital and social metrics on top of Google Maps.
Desktop Interface Placeholder
Tablet View
Mobile View
The results
The map was a great success, and received lots of positive press, raising awareness of digital exclusion.
