Meeting business goals by adding functionality, a promotional site, and easy sign-ups to an existing project.
Take over the management of an existing system
Integrate with the internal single-sign-on (SSO) solution
Promote the product to potential users
A single sign-on solution, giving company staff seamless access to an inspirational web app from internal systems. Additionally, we provided a tiered signup that facilitates account creation for potential customers.
After working with the Inspire team at Arup to formalise the specifications for the tiered signup system, we implemented a SAML backend for the authentication framework. This facilitated signups, by letting Arup staff log in seamlessly from their internal systems to the Arup Inspire portal, through the existing SSO.
We built a new public-facing site to advertise the product to potential users, which clearly presented the information about the available signup tiers, with CTAs to the signup forms.
We also created a limited view of the content for free tier users, who’d only be able to access a small section of the insights, encouraging them to upgrade to get the full experience.
The changes were delivered successfully, and launched to a positive reception.
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